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GolfProHelp.com Newsletter
http://www.GolfProHelp.com
golfprohelp@gmail.com
Issue 35, May, 2003
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In this issue:

* Sponsor
* In The News
* Web Site Tip of the Month
* The Big 6 with... Golf Muscle Master Inc.
* Classified
* Calendar
* GolfProHelp.com Resources
* Current Giveaways
* Subscribe/Unsubscribe Info

We encourage you to pass this newsletter on to others, as
long as it is sent in its entirety.

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* Sponsor
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Looking for tournament prizes at reasonable prices? Visit http://ogsgolf.com/ for such deals as:

Adams Tom Watson wedges $40
Taylor Made 300 series wedges $69
Bite Golf Sandals and Shoes $35 - $39
Adams I-woods $99
MacGregor Tourney fairway woods $119
Tommy Armour wedges $30 - $35

and many more; over 10,000 items in all.

No minimums, and shipped to your door. For more info, visit http://www.ogsgolf.com/

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* In The News
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Course architect Tom Doak is offering a new program to give two internships to college students pursuing a career in golf design. Applications for 2003 are being reviewed now, but internships for the Fall semester are being considered, as well as for the summer of 2004. If interested, contact Don Placek at (231) 941-7499, or email placekgolf@aol.com.

Menlo Park, Calif.-based Grip Golf Shoe Co., maker of spikeless golf shoes, has launched a new website (http://www.GripGolf.com) to promote its line of golf shoes incorporating Turf-Lok outsole technology.

Titleist introduces PackEdge(TM) by Titleist, a new revolutionary custom golf ball packaging technology. PackEdge by Titleist significantly reduces custom packaging order requirements and shortens lead-time, while making custom packaging more economical. For more information, contact Titleist Custom at 1.800.225.8500.

The NGF has introduced an entirely new GolFacts decision support system. The new program provides comprehensive golf supply and demand information from the local golf trade area up to the regional golf market level. Also new in 2003 the NGF
will offer unlimited access to all of the GolFacts information in an online version available for licensing.

Many golf courses in the northeast and elsewhere have suffered turf damage in late-winter ice storms this year. Now GCSAA members whose courses were affected can learn about various recovery options and how other courses have handled golfer
expectations following such conditions thanks to an online resource kit at http://www.gcsaa.org/resource/winterkill.asp. The information for this resource kit is provided by the USGA Green Section, GCSAA members and staff, and members of the media.

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* Web Site Tip of the Month
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Tip for the month of May - The Title Tag

The Title of your web site is what appears in the top-left corner of the browser window. This is one of, if not the, most important tags when it comes to optimizing your site for the search engines. All of the search engines place a lot of importance on what appears in this tag. It only makes sense that the page is going to reflect whatever's included in the Title tag.

The problem is, a lot of web sites still have the obligatory "Home Page" or "Welcome to Our Web Site" or worst of all "Untitled Document". These are great, if you are trying to rank well in the search engines for the key-phrases "home page" or "untitled document". Otherwise, they are a deterrent to your sites rankings, and should be replaced.

What should they be replaced with? Words and phrases that your customers are going to be searching for to find you. If you're a golf course, have the name of the course listed first, then the city and state. Most people searching for golf in a particular area of the country are going to type in the name of the city, and terms like "golf" or "golf course" or "driving range". Make sure they can find you by optimizing your Title tag.

Next month: More on the Title tag

Tip of the Month is brought to you by Dan Perry of Online Golf Solutions, which has been helping golf courses and golf-related businesses market themselves online since 1999. He will be a guest speaker at the 2003 Spring ING (International Network of Golf) Conference at Keystone Resort in Colorado in June on the subject of marketing your golf business on the internet.

For more information on the services they provide, including search engine optimization, email marketing, and golf course registry submission, please visit http://www.ogsgolf.com, or email him at dan@onlinegolfsolutions.com for a free quote.

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* The Big 6 with... Golf Muscle Master Inc.
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Who are you?
Tom Schirmer, founder of Golf Muscle Master Inc., was a teacher and golf coach in Plattsmouth, Nebraska for 32 years. Since retiring from teaching, he has continued his coaching duties. Schirmer has always loved experimenting with golf teaching aids. Encouraged by the writings of teachers like Harvey Penick and Bob Toski who touted the weighted swing trainer as the absolute best training aid, he began experimenting. With the help of local pros Ted DiGiacomo and Rick Koch, and encouraged by fellow coaches, a weighted club was developed whose center of gravity was like a regular golf club. Thus Golf Muscle Master Inc. was born.

What product/service do you provide to the golf community?
The Golf Muscle Master Swing Trainer is weighted to feel like a real golf club. This was accomplished by using a soon-to-be patented outer shaft with a shorter inner shaft keeping half of the weight in the bottom third of the club. Fellow coaches purchased the first clubs, which were hand painted in various school colors. Next, decals were added with the likes of "Blue Devil Golf", "Bennington Badgers", and "Platteview Trojans". Now they are powder-coated in various colors with decals and
even company logos are applied.

How does the Golf Muscle Master work?
The GMM must be used three times a week or more for improvement to occur. It also assumes a proper grip and stance. At present, several exercises are suggested by a decal on the face of the club. (You don't hit balls with the GMM.) College coaches, golf pros, physical therapists, and weight trainers have added additional exercises. One thing for sure; balance, flexibility, strength, and consistency improved within two weeks of use. In particular, the improvement among beginners was remarkable.

Where is the Golf Muscle Master sold?
Started in the summer of 2002, the first GMMs were sold to high school golf coaches and later college coaches. During Christmas season, 60% of former customers reordered for Christmas Gifts. Many personal names, humorous names like "Tigger Tom", and corporate logos were requested. Pro shops and several golf
schools now sell the GMM. The can be ordered online at http://www.swingtrainers.com. What better place to find a Mother or Father’s Day gift that will improve their golf game? New places to buy the GMM are added every week.

When did you begin and how long have you been in business?
Golf Muscle Master Inc. was officially started in the summer of 2002. Customer satisfaction and the personalization feature have been the driving force ever since. Our informational web-site is http://www.golfmusclemaster.com.

Why should someone purchase the Golf Muscle Master?
The Golf Muscle Master is the personalized weighted training club balanced like a real golf club. You will feel the proper swing.

Improve you game by using the Golf Muscle Master at home, in the office, or at the course.

The Golf Muscle Master is the new swing trainer you can personalize
(choose your color and lettering). Shaft colors are available in beautiful powder coated red, white, blue, black, maroon, purple, green, and orange. Great for corporate or individual gifts, pro shops, golf
schools, or school golf teams.

The Golf Muscle Master is the only weighted swing trainer with 1/2 of the total weight, 38ozs, in the bottom 1/3 of the club. A regular golf club is weighted this way. It is 38" long to help you feel the club head. Your game will be more consistent and you will stay on plane, be more flexible, stay balanced, and have added strength.

"Swinging a weighted practice club will do more for your swing than a hundred swing-training gizmos combined," says Bob Toski in the August 2002 issue of Golf Digest.

· The Golf Muscle Master develops a consistent, repeating golf swing.
· The added weight increases flexibility and helps you stay in balance
· The Golf Muscle Master helps you to develop consistency by staying on plane.
· Using the Golf Muscle Master increases strength in all your golf muscles.
· Your swing is grooved; right elbow stays in proper position on downswing.
· By using the Golf Muscle Master regularly your club head speed will increase.

The hollow outer shaft is fitted with a shorter solid inner-shaft to keep 1/2 of the total weight, 38ozs, in the bottom 1/3 of the club. A regular golf club is weighted this way. (Not a solid homogeneous shaft with the center of gravity in the center of the club.)

The Golf Muscle Master is 38" long not shorter than a regular club like some swing trainers. Its middle range length will help you feel the club head.

The Golf Muscle Master makes a great corporate or individual gift as you can choose your color, lettering, or corporate logo.

Wholesale, Retail, College / High School, and Corporate Pricing is available by calling 402-339-5005 or email tschirmer@cox.net

Visit http://www.golfmusclemaster.com for more information.

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* Classified Section
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Sock Magic® - Premium cotton/CoolMax® golf sock with ballmarker. Great tournament gift. The ball markers can be customized with company or course logos. One sock in each pair has a small pocket inside. The pocket holds a small magnet that secures a metal ball marker to the sock. Markers also available in a wide variety of standard designs.
http://www.gean-edwards.com

Is your web site getting the traffic it deserves? Is it search engine "friendly"? We can help you make your site more popular with the engines, and drive more traffic to it. Visit http://www.onlinegolfsolutions.com for more information.

For the ultimate in outing, tournament, or client gifts, the 99.95% pure silver golfball marker will be valued each and every time it is used on the green. Whether to thank a special client, friend or awards at your outing or tournament, this gift will always be remembered. http://www.golfmarker.com email: franeyltd@golfmarker.com

To add your golf-related advertisement here, and reach over 9,000 members of the golf community, please visit http://www.golfprohelp.com/advertise.asp

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* Calendar
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To see all the upcoming conferences, forums, expos, and workshops, visit: http://www.golfprohelp.com/calendar.asp

For the best Superintendent calendar on the web, visit: http://www.gcsaa.org/indnews/this_week/events.html

If you have an event that you'd like added to the calendar, please complete the form at http://www.golfprohelp.com/event_form.asp

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* GolfProHelp.com Resources
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How to advertise in the newsletter and on the site: http://www.golfprohelp.com/advertise.asp

Archive of GolfProHelp.com Newsletters:
http://www.golfprohelp.com/Archive/index.asp

Up to the minute golf news:
http://www.golfprohelp.com/news.asp

Add your golf-related business to our directory:
http://www.golfprohelp.com/addlink.asp

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* Current Giveaways
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This month we have 12 giveaway items:

Golfer Greetings
http://www.golfergreetings.com/
Ten (10) full sets of 26 Golfer Greetings from Harrison Publishing. These classic greetings are as fun and colorful as the game itself. Now you can drive your business and link to your golf enthusiast customers, clients and friends, with Golfer Greetings. Whether you want to say "Thanks", or "Let's Talk Business", you'll find a Golfer Greetings card that hits the sweet spot! Visit http://www.golfergreetings.com or call toll free 1.800.438.5829

Online Golf Solutions
http://www.onlinegolfsolutions.com/
Two (2) folding golf caddies, with 5 tees, a divot tool, a ball marker, and a pencil, all with the Online Golf Solutions logo.

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